The UFC CEO is on the cover of the latest Time Magazine, which was revealed on Monday along with the headline: “How Dana White took the UFC from the fringes to the White House.”
Advertisement
TIME’s new cover: Dana White helped turn MMA from a fringe blood sport into a global empire through the rise of the UFC. Now, he’s bringing it to the White House’s South Lawn.
“There are some nights, I’ll get up at the end and go, ‘What the f-ck do I do for a living?’”… pic.twitter.com/qXosIuWSUW
— TIME (@TIME) May 26, 2026 Missing Out The in-depth feature includes White’s history with the UFC, his relationship with President Donald Trump and how the White House card came together. One noteworthy revelation in the piece is that White apparently wanted to book a women’s strawweight title fight between Mackenzie Dern and Weili Zhang for the event. The th…