Veteran global sports executive Loren Mack has joined BKB in a landmark role. | 📷: Jonathan Wong/South China Morning Post/Getty
Bare Knuckle Boxing has made an important signing to its executive team, inking veteran global sports executive Loren Mack as the chief marketing officer and executive vice president of strategy.Founded by entrepreneur Mike Vasquez and former professional fighter Dhafir “Dada 5000” Harris, Mack has joined BKB after his most recent run with the Professional Fighters League, where he served as senior vice president of communications. BKB announced the hiring of Mack with an official press release sent Wednesday morning ahead of its upcoming show in Los Angeles on July 18. Per the release, Mack will oversee global brand strategy and much more.
Loren Mack brings UFC, ONE Championship and PFL experience to Bare Knuckle Boxing “As chief marketing officer and executive vice president of strategy, Mack will oversee BKB global brand stra…