Max Holloway: ‚BMF‘ Title Fight at UFC 300 Creates a ‚Lot of Options‘

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While Max Holloway was eyeing a title shot, he also wanted to be on the UFC 300 card.

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A “BMF” title fight against Justin Gaethje was good enough to make the latter a reality.

Holloway has bested the majority of the UFC’s featherweight division with the exception of reigning champion Alexander Volkanovski, who owns three victories over the Hawaiian. After earning consecutive victories over Arnold Allen and Chan Sung Jung, Holloway had been rallying for yet another shot against Volkanovski. However, the promotion decided to book “The Great” against undefeated Spanish contender Ilia Topuria for UFC 298 on Feb. 17 in Anaheim, California.

Things eventually worked out well for Holloway with a booking against Gaethje on the marquee UFC 300 card.

“Oliveira and Islam was booked, I just came off a big win with ‘Korean Zombie,’ and then the 45 title was booked too at the same time,” Holloway told Kevin Iole. “So, he had the ‘BMF’ belt…

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Yair Rodriguez Believes Win Over Brian Ortega Could Earn Him Another Title Shot

Yair Rodriguez believes he is not very far from title contention.

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Rodriguez is coming off a third-round stoppage loss against Alexander Volkanovski in his first shot at featherweight gold at UFC 290 last July. The Mexican standout will next face Brian Ortega in a rematch in front of his home fans at UFC Mexico on Feb. 24.

“El Pantera” believes a title shot could be waiting on the other side of a win over Ortega.

“I think it’ll put me right there for the title shot again,” Rodriguez told Middle Easy. “Of course, that would have a lot to do with the [Ilia] Topuria vs. Volkanovski fight. I think that will dictate where the division will go and what fights there are to make. If 'Volk' wins, which I think he will and I win my next fight, I think a rematch could be a potential reality.”

Rodriguez acknowledges that the possibility of a title shot depends on the outcome of the UFC 298 title fight, where Volkanovski will look to defend his th…

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ONE Championship Study Reveals Significant Growth in U.S. Market

ONE Championship’s share of viewership from mixed martial arts fans in the United States has grown significantly in recent months.

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The Singapore-based promotion partnered with consumer research company GWI for a case study on how to increase brand awareness among fans in the U.S. market. With the insights it acquired, ONE was able to grow its audience in the U.S. by 46% over the course of a six-month period from December 2022 to May 2023.

“We've always known there was a passionate group of combat sports fans in the U.S. Year-on-year, we could see our metrics increasing organically there, and we knew there was a growing fan base,” said Jane Guo, vice president, head of analytics and insight at ONE. “It was really about finding the right partner to take it to the next level in terms of scale.”

Based on the data from ONE’s brand tracker study with GWI, the promotion was able to identify Amazon Prime as the ideal broadcast partner.

“Amazon is pro…

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Coach: Sean Strickland Lost ‚Optics Battle‘ Against Dricus Du Plessis at UFC 297

Sean Strickland and Dricus Du Plessis’ camps have the utmost respect for each other following their UFC 297 clash.

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Strickland defended his middleweight strap agianst Du Plessis in the main event at UFC 297 last weekend in Toronto. Following a lot of drama, ranging from trash talk to a brawl leading up to the fight, the two delivered a competitive bout on fight night. “Stillknocks” eventually secured a closely-contested split-decision win to be crowned the new middleweight champ.

Strickland’s coach, Eric Nicksick believes his fighter did enough to get his hand raised against Du Plessis. However, the renowned trainer also thinks Strickland needed to win the “optics battle,” as it was an extremely close contest.

“Congratulations to [Dricus Du Plessis] and his team. I never met a more classy opposing fighter during fight week, along with the skills to back it up. I’m happy for you, your team, and your country, you made them proud,” said Nicksick…

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Vitor Petrino vs. Tyson Pedro Booked for UFC Fight Night 238 on March 2

Credit: Getty/UFC Credit: Getty/UFC Credit: Getty/UFC Credit: Getty/UFC Credit: Getty/UFC Credit: Getty/UFC Credit: Getty/UFC Credit: Getty/UFC Credit: Getty/UFC Credit: Getty/UFC Credit: Getty/UFC Credit: Getty/UFC

A light heavyweight clash has been added to UFC Fight Night 238.

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Undefeated Brazilian standout Vitor Petrino (10-0) will take on Australian veteran Tyson Pedro (10-4) at the UFC Fight Night event, which is set to go down at the UFC Apex in Las Vegas on March 2. The matchup was announced by Petrino on Instagram.

Petrino earned his Ultimate Fighting Championship contract with a technical knockout win over Rodolfo Bellato in an appearance on Dana White’s Contenders Series in September 2022. The Brazilian has since picked up three victories in the last year, including two finishes. In his most recent outing, Petrino scored a brutal Round 2 knockout win over Modestas Bukauskas in November.

Meanwhile, Pedro has gone 6-4 in hi…

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Kayla Harrison to Make Bantamweight Debut vs. Holly Holm at UFC 300

Two-time Professional Fighters League champion Kayla Harrison has signed with the UFC for an Octagon debut on the biggest stage possible.

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UFC CEO Dana White announced Tuesday night that Harrison will make her bantamweight debut against former champion Holly Holm at UFC 300 on April 13. Harrison has competed at both lightweight and featherweight but never at 135 pounds during her 17-fight professional tenure.

A two-time Olympic gold medalist, Harrison fulfilled her PFL contract at the 2023 Championships, where she earned a unanimous verdict against Aspen Ladd in a 150-pound catchweight affair. Harrison was twice a PFL champion at 155 pounds but came up short in her third title bid, falling to Larissa Pacheco in a massive upset at the conclusion of the 2022 season. Thus far, Harrison has only cut to 145 pounds once, when she defeated Courtney King via second-round TKO at Invicta FC 43.

Holm, meanwhile, is coming off a second-round submission …

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Alonzo Menifield Replaces Dominick Reyes, Meets Carlos Ulberg at UFC Atlantic City

Alonzo Menifield will step in for Dominick Reyes and square off against Carlos Ulberg at UFC on ESPN 54.

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The Las Vegas-based promotion announced the new light heavyweight booking on Tuesday. A reason for Reyes’ withdrawal was not given. UFC on ESPN 54 takes place on March 30 at Boardwalk Hall in Atlantic City, New Jersey, and is headlined by a welterweight duel pitting Sean Brady against Vicente Luque.

Menifield is 4-0-1 in his last five Octagon appearances dating back to June 2022. Most recently, the 36-year-old Dana White's Contender Series alum scored a unanimous verdict against Dustin Jacoby at UFC 296 on Dec. 16.

Ulberg, meanwhile, has won five straight contests since dropping his promotional debut to Kennedy Nzechukwu at UFC 259. In his last outing, the City Kickboxing representative submitted Da Woon Jung in the third round of their clash at UFC 293.

Reyes has not competed since November 2022. The two-time light heavyweight ti…

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‚Big‘ John McCarthy Expects New Role with PFL, Bellator Following Acquisition

In recent years, “Big” John McCarthy was a consistent presence on Bellator MMA broadcasts.

That is likely to change following Professional Fighters League’s purchase of the California-based promotion. McCarthy, who was a longtime official before transitioning to the broadcast table, will remain with the company but expects that his role will change in the coming months.

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“I am going to be staying with the PFL because I had a contract with Bellator, and it still has a year on it, so the PFL picked that up,” McCarthy told MMAjunkie.com. “Will my role be the same? I don’t think it’s going to be the same.

“I think it’s going to be more towards rules and regulations, scoring the fights and doing those things – making sure everyone understands what’s being done, if it’s being done in the correct way and what options do the officials have.”

In addition to a career as a referee, McCarthy helped to develop the Unified Rules of Mixed Martial Arts…

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UFC Fighter Josiah Harrell Needs $80K for Surgery to Treat Rare Brain Condition

Josiah Harrell needs at least $80,000 to help cover the surgery needed to treat the brain condition that forced him out of his Ultimate Fighting Championship debut.

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The 25-year-old mixed martial artist recently launched a GoFundMe account to pay for the expenses associated with the procedure required to treat moyamoya, which is a “rare vascular disease of the brain in which the main arteries that supply blood to your brain become narrowed and blocked,” according to pennmedicine.org.

Harrell was supposed to make his first Octagon foray against Jack Della Maddalena on short notice at UFC 290, but a pre-fight brain scan caught the condition and forced him out of the fight. The Ohioan was supposed to undergo surgery shortly thereafter the July diagnosis, but financial issues have apparently complicated that situation.

“As of right now I cannot go any further with anything that has to do with surgery until I have [$80,000] up front,” Harrell w…

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UFC, WWE Parent Company Appoints ‘The Rock’ to Board of Directors

TKO appoints Dwayne Johnson to Board of Directors@TheRock @WWE @ufc pic.twitter.com/bhTgADAEb7

— TKO (@TKOGrp) January 23, 2024

TKO Group Holdings — the parent company of both the UFC and WWE — has added a prominent name to its board of directors.

On Tuesday, the company announced that Dwayne Johnson, more commonly known as “The Rock,” will serve on the TKO Group Holdings board of directors. According to a release, “the appointment of Johnson reflects TKO’s commitment to delivering long-term value and strong performance for shareholders through strategic growth initiatives across both UFC and WWE.” Johnson is current a major motion picture star and also one of the most popular figures in professional wrestling history.

“My grandfather, High Chief Peter Maivia, and my dad, Rocky ‘Soulman’ Johnson, would’ve never thought this day would come. Which is why I’m very humbled to have a seat at the table that has decades of history and fami…

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Carlos Barreto: Israel Adesanya Controls UFC Middleweight Title Picture

Dricus Du Plessis' contested victory over Sean Strickland in the UFC 297 headliner left the immediate future of the middleweight division uncertain.

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According to UFC Fight Pass Brazil commentator Carlos Barreto, Dana White should make an immediate rematch between Du Plessis and Strickland.

“You can’t say it was a robbery, the fight was really very competitive, but in my [view], and Demian Maia agreed with me, Strickland won four rounds — clearly 3 rounds — so the fairest thing would be an immediate rematch,” Barreto said on his weekly YouTube program Papo de Luta.

While offering live commentary of the fight with Maia, Barreto gave Rounds 1,2,3 and 5 to Strickland.

“When I came home I saw the fight again,” he said. “I could accept Dricus winning the third round. But Rounds 1, 2 and 5 were clear for Strickland. Anyway, it was a very tough match and an immediate rematch would be really fair in my personal view.”

Shortly after the eve…

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Tom Aspinall Claims He Received Death Threats From Jon Jones’ Fans

The internet is a wild place, as Tom Aspinall recently learned.

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The UFC interim heavyweight champion has been involved in a polite feud with undisputed champ Jon Jones for a while now. Aspinall recently revealed that his online back-and-forth has provoked death threats from fans of “Bones.”

“People on the internet are wild,” Aspinall told Lord Ping (h/t MMA Mania). “You have to kind of see it for what it is. It’s not real life, a lot of it comes from jealousy. People don’t like to see other people do well, unfortunately that’s the way of the world. With a lot of love comes a lot of hate as well. That’s the way the cookie crumbles, unfortunately.

“I’m human so it affects me sometimes. But I try to just turn a blind eye to it and just crack on. The internet is a strange place. I clicked on my message requests by accident the other day and people are sending me death threats for wanting to fight Jon Jones, who’s the best in the world and it’s m…

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